What a demand gen agency should actually do.
DemandLoops does the work, without the agency overhead.
From the moment you sign the contract, DemandLoops is in your systems both auditing and doing work. With your help, we're up to speed on your product and unique value props in 2-4 weeks. Then, we're executing against sprint goals and shipping so we can start learning loops as quickly as possible.
You hire us when you need help fast.
Companies who use DemandLoops need help yesterday. We get it. So, when we start an engagement, we're up and running as soon as we get access to your systems.
We build a foundation that outlasts us.
When a sprint is complete, you don't just leave with completed work. You have the documentation, systems and processes to scale. We're not building for today, we're building for the team that comes in when we leave.
The work, measured in pipeline.
[ADD: client result #1 — company name or "a Series B SaaS", the metric (pipeline lift, ARR growth, CAC change), and the timeframe]
[ADD: client result #2 — company name or descriptor, the metric, and the timeframe]
How we work
DemandLoops works in sprints, and here's what that means:
Foundations Audit
With access to your systems, we run a thorough analysis on all things demand gen. After the assessment, you get the results, any changes we made and our recommendations for the first sprint.
CRM and Marketing Ops infrastructure · Pipeline and Revenue audit · Win/loss analysis · Paid media programs · Content strategy and execution
Choose your sprint
Based on your goals and the results of the audit, DemandLoops will recommend a sprint.
ABM sprint · Parental leave sprint · Marketing Ops infrastructure sprint · Paid media sprint · Website sprint
Move on or choose your next sprint
Based on the results, you can use the sprint to scale with your internal team or DemandLoops can help with the next sprint.
Sprint process documentation and results · Reporting infrastructure in HubSpot or Salesforce · Offboarding documentation · Recommendations for the next sprint
Questions we get asked.
What does a B2B SaaS demand generation agency do?
A demand generation agency for B2B SaaS builds and runs the programs that create pipeline: paid media, account-based marketing, marketing operations and attribution, and content that reaches the buyers your sales team is calling. DemandLoops runs this work in sprints, executed by former in-house demand gen leaders.
How is DemandLoops different from a traditional agency?
Traditional agencies hand strategy to juniors and bill hours. DemandLoops operators are former in-house demand gen leaders who do the work themselves, embed in your systems from day one, and leave behind the documentation, systems and processes your team scales with after we leave.
How does an engagement start?
Every engagement starts with a Foundations Audit (starting at $15k). With access to your systems, we run a thorough analysis across CRM and marketing ops infrastructure, pipeline and revenue, win/loss, paid media and content. You get the results, any changes we made, and our recommendations for the first sprint.
How long does a sprint take?
Sprints typically last 30–90 days depending on the sprint structure — ABM, parental leave coverage, marketing ops infrastructure, paid media, or a website sprint. After the sprint, you can scale with your internal team or have DemandLoops run the next one.
What systems do you work in?
HubSpot and Salesforce, LinkedIn Ads and Sales Navigator, Clay, 6sense, Hightouch, Apollo, Outreach, Salesloft, Chili Piper, Qualified, LeanData, Webflow, WordPress and more — see the full list.
Ready to build?
Tell us the objective. We'll come back with the sprint that gets you there.
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